This Privacy Policy outlines how PerfumeBasket.in , an online retail store by DARSHAN LAL & SONS collects, uses, and protects the personal information of users on our website.

1. Information Collected

We may collect the following types of personal information:

• Contact information (e.g., name, email, phone number)
• Shipping and billing address
• Payment details (e.g., credit card information)
• Order history and preferences
• Device information and IP address
• Cookies and similar tracking technologies

2. Use of Information

We use the collected information for the following purposes:

• Processing and fulfilling orders
• Improving our products and services
• Communicating with users about orders, promotions, and updates
• Customizing the website experience and content
• Preventing fraud and ensuring the security of transactions

3. Data Sharing

We may share personal information with:

• Payment processors to facilitate transactions (e.g., Razorpay)
• Shipping and logistics partners for order fulfillment
• Service providers for website analytics and improvement
• Legal authorities if required by law
• Meta Advertising Services for targeted advertising

4. Analytics and Advertising Services

We utilize Google Analytics, Google Tag Manager, Google Ads, and Meta Advertising Services to analyze website traffic, manage tags, run advertising campaigns, and enhance user experience. These services may collect and process data as described in their respective privacy policies.

5. Shopify

Our website is hosted and powered by Shopify. Shopify collects and processes data in accordance with its privacy policy. For more information, please refer to Shopify's privacy policy.

6. Razorpay Payment Gateway

We use Razorpay as our payment gateway. User payment information is processed securely in accordance with Razorpay's privacy policy.

7. Security Measures

We employ industry-standard security measures to protect user data. However, no method of transmission over the internet or electronic storage is completely secure.

8. User Rights

Users have the right to:

• Access, correct, or delete their personal information
• Opt-out of marketing communications

9. Cookies

We use cookies and similar tracking technologies to enhance the user experience. Users can manage cookie preferences in their browser settings.

10. Policy Changes

We reserve the right to update this Privacy Policy. Users will be notified of any changes on our website.

11. Contact Information

For privacy-related inquiries, please contact us at:

• Email: support@perfumebasket.in
• Phone: 8699906361

12. Frequently Asked Questions (FAQs)

Q: What information do you collect?

A: We collect contact information, shipping and billing details, payment information, order history, and device information,etc.

Q: How is my information used?

A: Information is used for order processing, communication, website customization, and to enhance our products and services and advertising.

Q: Do you share my data with third parties?

A: We may share data with payment processors, shipping partners, service providers, legal authorities, and Meta Advertising Services for targeted advertising.

This Privacy Policy was last updated on 30 March , 2024.